The Wrangler VM installation is a bold celebration of freedom and adventure, brought to life through a meticulously crafted motorcycle sculpture made entirely of stacked metallic pipes. Positioned front and center, this industrial-style artwork symbolizes the brand’s rugged spirit and connection to the open road. Surrounded by mannequins styled in denim and outdoor gear, the setup reinforces Wrangler’s identity as a brand “For the Ride of Life.” This installation not only captures attention but also creates a powerful visual narrative that merges craftsmanship, mobility, and a lifestyle of fearless exploration.