At Jio World Drive, BKC Mumbai, we brought Adidas’ vision to life by blending the timeless legacy of Adidas Originals with the vibrant spirit of Mumbai. Our design infused the space with local cultural icons—from a chandelier crafted using Mumbai local train handles to pop art murals celebrating the city’s symbols like vada pav, Bollywood, and the Gateway of India. Quirky touches like a retro TV playing Adidas ads and a tribute corner to the dabbawalas added depth, while the striking window display showcased the Trefoil logo using chrome hand-painted Stan Smith shoes. The result: a store that’s not just retail, but an immersive Mumbai-meets-Adidas experience.